The Indian fashion retail fraternity is set to soon adopt smart ‘Experiential Retail Stores’ that go beyond addressing the touchpoints of the target audience by also providing compelling reasons for customers to visit often, allowing re
Retail Tech
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Overseas brands and retailers like Zara, Decathlon and Bestseller India are actively incorporating the concept of experiential retail stores as they are bringing the global shopping experience under one roof to India to offer their consumer
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Retail Tech
Forever New: A Remarkable Digital Transformation Journey in Retail Technology
by Zahid AnsariForever New kickstarted its digital transformation by implementing an integrated Point of Sale (POS) system across all its retail locations. It also became one of the first brands to adopt omnicommerce, forming a collaboration with Myntra.
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Retail Tech
Steering Shree through digital evolution: A leader’s vision and execution in the fashion tech landscape
by Amit AroraShree’s transition commenced with the deployment of video analytics technology, a quantum leap that yielded immediate and substantial dividends. Armed with granular insights into customer behaviour, the company pivoted from a broad-brush
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Retail Tech
Epic Group embraces Digital Transformation: A journey towards Streamlined Processes and Enhanced Profitability
AI, ML and IoT are going to be at the forefront of Epic Group's digital transformation journey. The company is adopting these technologies to automate routine tasks, increase productivity and reduce human error.
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Retail Tech
Optimising central inventory: Automation streamlines integrated operations for maximum efficiency
As a forward-thinking company, Chogori India recognises the dynamic landscape of the retail industry, where the pace of digitalisation and evolving consumer behaviour are transforming retail sales on a global scale. To stay ahead in this ev
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A smart ‘Experiential Retail Store’ goes beyond addressing the touchpoints of its target audience by also providing compelling reasons to customers to visit often, allowing retailers to increase their market share.A traditional bricks-a
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Retail Tech
Driving sales and customer experience with digital technologies – robots, avatars, holograms and digital mannequins
Interactive avatars, interactive robots, 3D hologram technology, digital mannequins, green screens provide customers with a higher level of personalised attention, enabling them to have an immersive and engaging shopping experience like nev
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Retail Tech
Embracing the Power of AI: Opportunities and applications in fashion, retail and customer experience
AI has become a valuable tool not just for clothing design, but for retailers as well. Many companies are implementing AI in their e-commerce and online marketing strategies to improve customer experience and potentially achieve more sustai