Established in 2021, Kingdom of White emerged as India’s first all-white clothing brand for men, driven by a deep appreciation for the purity and sophistication of white attire.
The brand’s ethos revolves around the enduring charm of the colour white, which is reflected in its diverse array of collections that span premium linen, cotton, loungewear, Indiewear, classics, co-ord sets and more.
The latest addition to the brand’s offerings is its ‘Escapade’ collection, designed to capture the essence of travel through 14 thoughtfully curated pieces of relaxed and comfortable white apparel for men. The collection features a blend of versatile fabrics and playful prints, drawing inspiration from a multitude of travel destinations across the world, spanning local hideouts to iconic landmarks.
Made from 100 per cent cotton, the collection includes breathable men’s shirts with standout elements that include intricate yet subtle embroideries, a variety of all-over prints, placement and block prints, seersucker-inspired textures and sophisticated shawl collars as well as Cuban collars.
Priced between Rs.1,999 to Rs. 2,799, the collection represents high quality pieces that are up for any adventure – be it a planned weekend getaway or an impromptu vacation!
Commenting on the new collection, Vineet Haralalka, CEO of Kingdom of White said, “Escapade offers a journey to serene destinations for the modern traveller, featuring styles with travel-friendly textures, unique designs and rich artisanal prints.”
The Escapade collection is available to purchase online via www.kingdomofwhite.com and also at Kingdom of White stores across India.
